Hunger Games meets Minecraft meets a Saturday morning cartoon, Fortnite Battle Royale has caused a longer sustained uproar than Pokemon Go. Since the release of the free-to-play Battle Royale game mode in September, 2017, men, women and children across the world have been collectively going nuts over the coveted “#1 Victory Royale”. It is a simple game idea but it has an unapologetic goofiness that makes the game so damn entertaining.
As with anything entertaining, creative people across the interwebs have found endless ways to generate massive audiences using Fortnite. YouTubers like Elliot Watkins (AKA Muselk) are known for daily “let’s play” videos. Muselk and his friends are known to challenge themselves to only using certain weapons or attempting to win a game in the most meme-centric ways. 3.6 million subscribers later, Muselk is one of the biggest Fortniters right now.
His popularity isn’t only a product of Fortnite’s popularity, or even his skill in the game. Muselk is an example of how editors are overlooked as storytellers. Yes, Muselk and other gamers go into their gameplay with a plan of attack, but the amount of hours it takes to get usable footage is overwhelming. To be able to pare and sift through it all and still manage to make a 10-minute YouTube video is an achievement in storytelling. Creators like Muselk have a keen understanding of how to tell an engaging story that keeps an audience coming back for more.